The disclaimer in fee advertisements must be included in which type of advertisement?

• A. Only print advertisements.
• B. Only online advertisements.
• C. The disclaimer must be included in any advertisement that includes fee information.
• D. It is optional for all advertisements.

Answer: (C)

Disclosures about fees must appear whenever price information is advertised. This rule applies across all advertising channels, not just one medium, so the disclaimer should accompany any ad that states a fee. The purpose is to avoid misleading consumers by making clear that quoted fees may change or depend on factors like treatment complexity, materials, or specific services, and to ensure patients obtain an accurate estimate after an in-person assessment. Therefore, it’s not limited to print or online ads, and it isn’t optional—the disclaimer is required whenever fee information is shared.